Archive for retargeting

Personalized Envelope Mailed Message Special Unique Communicatio

27 February, 2020

What is hyper-personalization and why do analysts predict that it’s the future of marketing?

Several recognized analysts state that successful digital marketing comes from hyper-personalized marketing.

Respectful use of consumer data in B2B

5 November, 2019

quick take: Respectful use of consumer data in B2B

As a consumer, I sometimes get a creepy feeling when I see an ad that just fits me too good. Even though the ad is relevant to me and I appreciate it, I still get that feeling of big-brother watching me.

Online shoppers expect e-tailer to re-connect more dynamically and personally

1 November, 2019

quick take: Online shoppers expect e-tailer to re-connect more dynamically and personally

Online consumers expect e-retailers to re-connect more dynamically and personally.

What requirements are driving Digital Marketers to implement data-driven marketing

12 October, 2019

quick take: What requirements are driving Digital Marketers to implement data-driven marketing?

Do you truly believe in data-driven marketing?

which types of digital Ads do users consider annoying

15 August, 2019

quick take: Which types of digital Ads do users consider annoying?

Users know they need ads to enjoy free media but want advertisers to be respectful.